Live Commerce Platforms blend live video streaming with real-time shopping—enabling influencers, brands, and retailers to connect directly with audiences through interactive broadcasts. Viewers can engage with hosts, ask questions, and make purchases in immediate response to live demonstrations.
This model enhances the traditional e-commerce experience with features like:
Real-t... https://www.uniprismmarketresearch.com/verticals/media-entertainment/live-commerce-platforms